Dan Gillmor points out to the techdirt post about PR and blogging.
Well here's a thought (an expansion of something that was posted here sometime back):
Advertising is saying you're good.
PR is getting someone else to say you're good.*
Blog based promotion is getting one blogger say you're good and getting 100 more to trackback to the post.
You decide which is better...
And how much longer before the whole concept gets commercialized?
*Quoted by Jean-Louis Gassée.
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